Privacy Policy

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1. Introduction

This privacy notice explains how we use any personal information that we collect about you when you use this website; provide your business contact details as an employee of one of our customers; order a product or a service from us; contact us to make a complaint; attend an event organised by us; take part in a competition; or contact us directly for another purpose.

Charles Yorke Ltd (company number 05202004) (referred to as “we”, “us” or “our”) is the controller and responsible for your personal data.

2. What information do we collect about you?

We may collect, use, store and transfer different kinds of personal data about you which we have grouped as follows:

3. Why will we use the information about you?

We will only use your personal information when the law allows us to.  Most commonly, we will use your personal data when:

Generally we do not rely on consent as a legal basis for processing your information other than in relation to sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us on the details set out in the ‘How can I get my name removed from a Charles Yorke website mailing list’ section below.

4. How will we use the information about you?

We may use the information that you provide or that is obtained by us for the following purposes:

5. How long will you keep my information for?

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

By law we have to keep basic information about our customers (including Contact, Financial and Transaction Data) for six years after they cease being customers for tax purposes (which coincides with our five year building division (including additional units) product warranty period).  For our retail customers and their customers that period is extended to ten years in order to cover our ten year product warranty period.

6. Will we share your information?

We may give information about you, under conditions of confidentiality, to the following, who may use it for the same purposes as set out above:

7. Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. 

8. What are you rights?

Under certain circumstances, you have rights under data protection laws in relation to your personal information.  These include rights to:

If you wish to exercise any of the rights set out above, please email us at or write to us at the address below in the ‘How to contact us’ section.

9. How can I get my name removed from a Charles Yorke website mailing list?

If you want to be removed from our mailing list, or have us delete your details from our database, please send an email to detailing your request. Please note that it may take up to 28 days to action your request.

10. Other Websites

Please be aware that our websites may include links to third party websites.  Clicking on those links may allow those third parties to collect or share data about you.  We do not control those websites and are not responsible for their privacy policies.

11. Will we transfer your information?

In providing you with the services that you have requested, for example if you request information about becoming an overseas dealer, we may need to transfer your personal information to countries which do not have data protection laws in line with our current laws. If so we will keep control of the information or require anyone we pass to, to hold it to the standard of current English data protection laws.

12. Cookies

This site uses cookies – small text files that are placed on your computer or device to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications such as Google Analytics. Features such as video content on this site embedded through Vimeo, Youtube and Google location maps also make use of cookies.

We allow third-party companies to collect certain anonymous information when you visit our website. These companies may collect and use non-personally identifiable information during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie or a third party web beacon to collect this information. To learn more about this behavioral advertising practice, you can visit Your Online Choices – A Guide To Online Behavioural Advertising.

The European Interactive Digital Alliance (“EDAA”) provides the ability for you to opt out of the use of your data if you wish. Click here for the opt out information.

You can also visit the Digital Advertising Alliance Consumer Choice Page for more information.

As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.

13. How to contact us

If you have any questions about this privacy notice or the information we hold about you, please contact us at:

Data Protection Officer
Charles Yorke Ltd
Byron Avenue
Lowmoor Business Park
Kirkby in Ashfield
NG17 7LA